John Wiley & Sons Limited

Lars Helgeson – CRM For Dummies

Save time, save money, and grow your business with more effective CRM, CRM For Dummies is the small business leader’s guide to managing customer interactions. Customer relationship management is a critical part of any business, and it encompasses everything from business strategy and HR to sales, marketing, events, and more. Solutions exist [...]

Jeanette McMurtry – Marketing For Dummies

The classic, bestselling marketing guide, updated for the digital era, Marketing For Dummies, 5th Edition is the ultimate handbook for boosting your business. Whether you’re a small mom-and-pop shop, a local nonprofit, or a mid-size business looking to grow, the right marketing approach can make your company or organization stand out from [...]

Angela V. Paccione, Victoria L. Roberts, Craig Ross – Do Big Things

An inspiring, practical and progress-oriented blueprint for energetic achievement. Amid constant swirl, uncertainty, and complexity is your team capable of doing big things? Too often people are pulled together, labeled a “team,” given a directive, and expected to deliver results quickly. Soon, however, due to lack of focus, increasing [...]

Allan R. Cohen, David L. Bradford – Influence Without Authority

Get what you need to achieve your objectives and produce results, Influence Without Authority is the classic guide to getting what you need from people you don’t control. Getting things done requires collaboration, and convincing others to contribute requires political skill; this book introduces the Exchange Model, in which you get what you [...]

Tony A. Gaskins – The Dream Chaser

Build your vision, work with purpose, and live the life of your dreams, The Dream Chaser shows you how to step out of the day-to-day grind and start creating the life you want. Does your daily effort at work build your dream, or someone else’s? Do you do your job for the paycheck or the fulfillment? It’s possible to have both, and this [...]

Patricia Barry – Medicare For Dummies

Make your way through the Medicare maze with help from For Dummies, America’s baby boomers are now turning 65 at the rate of about 10,000 a day. Yet very few have any idea about how Medicare works, when they should sign up, or how the program fits in with other health insurance they may have. Medicare For Dummies, 2nd Edition provides a [...]

Matthew Wride, Kerry Patterson, Tracy Maylett – The Employee Experience

Ever notice how companies with the best service also have the happiest employees? That’s no accident. Do you want to build a strong, successful organization? Start by ignoring your customers. Really. Instead, focus first on creating a better employee experience, or EX. Your employees interact with customers, make them smile, and carry your brand [...]

Olivia J. Mullins – Experimenting with Science

Cool projects that let your kid test the laws of science, There’s no better way to learn about the world around us than to test how things work—and that’s exactly what this book guides kids to do. Featuring easily achievable projects your youngster can complete using simple household items, Experimenting with Science is designed to [...]

Bob LeVitus, Edward C. Baig – iPad For Dummies

Set up and use your iPad like a boss! When your coworkers or friends attempt to explain the latest functions and features of the iPad, do you feel as if they’re speaking a foreign language? We’ve all been there. And seriously, you spent a lot of money on your new device, so why not get the plain-English guidance you need to maximize [...]

Bob LeVitus, Edward C. Baig – iPhone For Dummies

Set your iPhone to stun! Apple keeps packing more punch into the iPhone, and iPhone For Dummies has been the go-to guide for aficionados from the start! Just like those that came before it, this new edition leaves no stone unturned, giving you thorough and easy-to-follow guidance on everything you need to unlock all your iPhone has to offer. From [...]

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